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169. Jeff Arnold: A Passionate Entrepreneur Profitably Redesigns The Insurance Experience

Is there any industry a passionate entrepreneur can’t improve and enhance by elevating the customer experience? The answer is clearly no. Economics For Business talks to Jeff Arnold, who finds insurance fun, exciting, and a source of inspiration, and who is advancing profitably towards the new future he’s imagining, where buying insurance is so enjoyable that customers will stop shopping on price and clamor for the new experience he is designing.

We Crave Value. They Give Us GDP.

What’s the purpose of an economy? It’s to generate prosperity for the people who participate in it. Prosperity is defined by value -individuals’ feeling that life is getting better and more comfortable with better future prospects. GDP is a diversion that has nothing to do with all that.