How do businesses get started? Or innovation projects, or marketing campaigns, or any other type of commercial value generation? The conventional belief is that the starting point is an idea. The …
147. Mohammad Keyhani: Strategic Entrepreneurship — The Smart Practice of Combining Business Theories for Marketplace Success
Strategic management theories and entrepreneurship theories have diverged in academia. One perspective can’t recognize the other. Yet the most promising and successful new business approaches …
144. Joe Matarese on Expectations and Building a Culture of Continuous Innovation
Every company starts as an innovation. Thereafter, the unceasing challenge is to keep innovating because the market continues to change, technology continues to advance and, crucially, customer …
143: Per Bylund: How Austrian Entrepreneurs Succeed
Successful entrepreneurs are Austrians, they just don’t know it yet. This is a famous assertion from Dr. Per Bylund, and we dissect its meaning in the latest Economics For Business podcast. Key …
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Re-thinking The Role Of The Consumer In The Business System: Making Six Strong Connections.
A breakthrough paper published by Dr. Per Bylund and Dr. Mark Packard in January 2021, titled Subjective Value In Entrepreneurship, points to ten radical shifts in business thinking. We consider each …
The New Economics Of Value And Value Creation.
A breakthrough paper published by Dr. Per Bylund and Dr. Mark Packard in January 2021, titled Subjective Value In Entrepreneurship, points to ten radical shifts in business thinking. We …
Continue Reading about The New Economics Of Value And Value Creation. →