Entries by

Episode #74. Volitional Science: Freedom, Markets, Value, and Entrepreneurship with John Deming & Mike Hamel

What does it take to build an organization that can actually adapt—not just talk about change?
In this episode, Hunter Hastings interviews Dr. Ross Rushworth to explore why most corporate change programs collapse and why real transformation comes from granting autonomy and judgment at the edges of the organization. Rushworth argues that decentralization is not delegation—it’s true ownership, and that entrepreneurial intent, not managerial control, must guide strategic direction.
If you’re a leader navigating complexity, this episode offers a practical, experience-based framework for shifting from control to capability, from rigidity to evolution.

Episode #73. Systems, Value & Action: Organizational Design with Mike Jones

In this episode of The Value Creators Podcast, Hunter Hastings speaks with consultant and organizational psychologist Mike Jones, host of Strategy Meets Reality. They explore why traditional, linear management models fail in today’s adaptive world, how real value is revealed through customer experience, and why execution and iteration matter more than endless planning. If you’re building or leading an organization, this conversation is a guide to designing systems that create lasting value.

Episode #72. How Entrepreneurial Businesses Can Harvest The Science of Meaning: Semiotics, Emotion, and Customer Value With Duncan Berry

Episode 72 of The Value Creators Podcast examines how businesses can bridge the gap between economics and commerce. Hunter Hastings is joined by Duncan Berry, PhD, to discuss how semiotics, psychology, and neurology reveal the hidden processes that drive consumer behavior.
Berry argues that decisions often happen in just 2.5 seconds, long before conscious reasoning. Signals, symbols, and design play a central role in guiding those choices. For entrepreneurs and executives, this episode highlights why value is not engineered in supply chains but discovered in customers’ perceptions—and how firms can design for resonance, meaning, and emotional impact.

The Value Creators Podcast Episode #68. Bliss, Love, Empathy, and Business: Human-Centered Marketing with Stephen Sakach

Marketing systems don’t have to sacrifice humanity for scale. In this episode, Stephen Sakach shares how his ICMO platform integrates empathy, AI, and brand purpose to deliver high-impact customer experiences. A forward-looking conversation on leadership, conscious design, and how to align technology with values.