Listen to the episode here: Why do customers choose one offering over another—often in a split second? In this episode of The Value Creators Podcast, Hunter Hastings talks with Duncan Berry, …
No businesses are “small”. They’re all productive nodes in a tightly connected knowledge-building value-creating network.
There are roughly 32 million businesses in the US, of which 99.9% are what the government calls “small”. This classification of business accounts for about half of GDP and of total employment (making …
Corporate Layoffs Occur At Firms That Don’t Prioritize Customer Value Creation.
Recently (Dec 5, 2022), Pepsico announced that it would lay off hundreds of workers “in headquarters roles”. The lay-offs memo was signed by the CEO of PepsiCo Foods North America and the chief human …
Customer Value Is All That Matters In Business.
Value creation is - or should be - the number one concern of every business and everyone in business. The term means value for customers. If a firm does not generate value for customers, it is not in …
Continue Reading about Customer Value Is All That Matters In Business. →
How Can Big Companies Act More Entrepreneurially? Install A New Value Engine.
Austrian economics recognizes the function of entrepreneurship as the driver of the market economy. It's the process that recognizes consumer dissatisfaction - the experience they always have of …




