Empathic Diagnosis Interview Guide

In our podcast episode, The Role Of The Entrepreneur, Peter Klein presents us with the idea of Entrepreneurial Empathy – the notion that entrepreneurs can get into the customer’s mind, understand and identify their needs and wants from their perspective and in their perception

The tool we’ve created is designed to give you a framework for conducting and analyzing in-depth interviews that will help you discover important bits about the customer’s experience by hearing about it in their own words. Use the first page to guide you through the process of conducting an interview and to help identify what might be the most important questions to ask in order to get valuable answers. Use the second page to help you identify entrepreneurial opportunities that might be embedded in your interviewee’s answers about their experiences.


PDF icon Download Empathy for Entrepreneurs.pdf (101KB)