New entrepreneurial thinking can bring profitable differentiation to all markets. In a recent podcast episode, Jeremy Vesta gave context to this notion by explaining how his business, Harmony Beef, …
The Subjective Value Cycle
How should you think about the different stages of Value Facilitation? On a recent podcast episode with Per Bylund, we discussed the notion of subjective value and its importance in business …
The Lean Startup Canvas
Strategy tools can be useful to help structure thinking and help you to be sure not to have overlooked some element you should have considered. The Lean Startup Canvas helps aspiring entrepreneurs …
Alertness, Discovery, and Capabilities-Based Strategy
Entrepreneurial theory in Austrian Economics employs several terms to describe the entrepreneurial process and the exercise of entrepreneurial skills. Alertness refers to the ability of some …
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Entrepreneurial Uncertainty Identifier
Decision-making can feel particularly challenging for entrepreneurs. Entrepreneurs face the unpredictability of the future with a limited set of resources, limited information, very little history …
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Opportunity Cost Calculator
The entrepreneur must understand the mind of the consumer in order to see opportunity costs in the way the consumer sees them. Opportunity cost is a subjective evaluation on the consumer’s part. …