10. Ed Pletner Applies Alertness, Discovery, and Capabilities-Based Strategy to Start, Manage, and Grow His Firm
Ed Pletner talks with Hunter Hastings about applying these economic concepts to start, grow, and manage a thriving and highly differentiated business. Show Notes Entrepreneurial theory in Austrian Economics employs several terms to describe the entrepreneurial process and the exercise of entrepreneurial skills. Alertness refers to the ability of some entrepreneurs to identify, and quickly gain profit from, marketplace opportunities […]