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12. Lisa Stevenson on Organizational Psychology And The Entrepreneurial Personality

In our ongoing project to build a solid bridge between the theory and practice of entrepreneurship, we explored the connection between organizational psychology and the entrepreneurial personality. Lisa Stevenson studied I/O Psych as an undergrad, in connection with business courses, and became fascinated with it. I/O Psych is shorthand for Industrial and Organizational Psychology – […]

Is There A Philosophy Of Entrepreneurship? Yes, There Most Certainly Is. It Starts With Ethics.

Mainstream economics today does not believe in ethics, or does not count ethics as a part of its program. Instead, it is based on the concept of “rationality”, asserting that both individual human action and economic policy at the government level are determined by mathematical calculations and valuations of costs and benefits. Specifically, the ends […]

11. Per Bylund – What Is Competition?

How should entrepreneurs think about the economic concept of competition? Is there anything to learn? Is thinking about the concept useful for entrepreneurs running businesses? We asked Per Bylund to steer us through this thicket. Show Notes In mainstream economic theory, competition occurs between producers or suppliers of commodities. The good is pre-defined and undifferentiated, […]

The Lean Startup Canvas

Strategy tools can be useful to help structure thinking and help you to be sure not to have overlooked some element you should have considered. The Lean Startup Canvas helps aspiring entrepreneurs learn how to create a business by starting with a focus on the value they can create for specific consumers. We’ve re-created a […]

10. Ed Pletner Applies Alertness, Discovery, and Capabilities-Based Strategy to Start, Manage, and Grow His Firm

Ed Pletner talks with Hunter Hastings about applying these economic concepts to start, grow, and manage a thriving and highly differentiated business. Show Notes Entrepreneurial theory in Austrian Economics employs several terms to describe the entrepreneurial process and the exercise of entrepreneurial skills.  Alertness refers to the ability of some entrepreneurs to identify, and quickly gain profit from, marketplace opportunities […]