This week I spoke with Mark Schaefer about his iconoclastic and deeply insightful book Marketing Rebellion, in which he expounds the solution to modern marketing’s failures, via an approach he calls …
51. David Rapp on Harnessing Accounting To Your Purpose
Accounting is a tool for entrepreneurs to achieve their business goals. There are plenty of options for you in how you use it to serve your purpose. In this episode, Dr. David Rapp, who teaches …
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What Would The World Be Like Without Entrepreneurs? Pretty Grim.
Reading Per Bylund’s How Entrepreneurs Build the World inspired a thought: What would the world be like without entrepreneurs? Could we really know what our world would be like without entrepreneurs …
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50. John Rossman on the Principles And Mechanisms Of Business Growth
Principles are the guiding cultural lights illuminating for employees and partners how your company thinks about its mission and about customers and customer value. Mechanisms make the principles …
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49. Paul Tenney’s Global Entrepreneurial Journey Leads To Database Technology Success in Asia
On this week’s Economics For Entrepreneurs podcast, Paul Tenney describes and explains the 8 stages of his international journey to start, grow and manage a customer-success focused database …
48. Chris Casey’s Journey To A Distinctively Austrian Financial Services Business
Learn how directly Austrian Economics can be applied in entrepreneurial business design. A creative founder of a financial services firm demonstrates to customers how an understanding of business …